In a world of technology, more and more people have discovered the power of social media. Websites such as LinkedIn, Facebook, Google+ allow people to find out extensive information about a potential employer. There are so many things that can be learnt from a company’s Facebook page. Things like what they value, what they look for in a potential candidate, competitors and job reviews, everything is right there if you know how to explore your opportunities and the available information.

On the one hand, many people complain about not being able to find a suitable job, but they forget that the information they need can be right at their fingertips, on the social media they use so often. These days, increasingly more companies first advertise their job openings on their social media accounts and only after that they post them on dedicated platforms. This is because it is the fastest way of receiving a large number of applicants with a minimum cost. Of course, as a job seeker this is very advantageous for you too, because you get to find out about a job opening as soon as it is available.

On the other hand, social media can be used by job applicants in their favour, as their personal means of advertisement. What better way to demonstrate your professionalism and values form an early stage than with the help of a network that can potentially help you reach hundreds of job openings in one single day? With this being said, your Facebook profile may not always portray you in the most favourable light to your potential employer, which is why it is important for you to know how to make your profile be job-friendly and make you an interesting job candidate for your employer. Gerry O’Sullivan’s e-book, “Fearless Job Interview” will teach you everything you need to know about how to be confident and successful during any job interview.



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